Paid Media Consulting
Google Ads
Meta Ads
YouTube Ads
TikTok Ads
LinkedIn Ads
ChatGPT AdsThe paid media experts you’ve been looking for.
- 35+ years experience
- No lock-in contracts
- Sydney based team
Trusted by growing brands across Australia
We tailor the platform-mix to your business.
Every platform serves a slightly different purpose. We’ll tell you which ones we think would be best suited to your business during our very first conversation.
Google Ads, run by people who’ve done it since 2005.
We’ve managed Google Ads through every algorithm change since 2005. Our job is to find the strategy that gives you a return that can scale cost-effectively.
- Optimised for sales and bookings, not clicks
- Tracking connected to your CRM and phone calls
- Search, Shopping and Performance Max, built around what pays
Meta Ads that find buyers, not just an audience.
Our team brings 35+ years of paid media experience to Facebook and Instagram. We pair creative that’s tested, not guessed, with tracking built on your real leads and sales, so you scale what works and cut what doesn’t.
- Creative tested properly, then scaled
- Optimised for qualified leads and sales
- New formats that grow reach without blowing out costs
YouTube Ads that drive action, not just views.
Video is where people decide who they trust. We build YouTube campaigns that work alongside your Google Search, so the people who watch you come back and buy.
- Video and Demand Gen campaigns built for action
- Audiences and placements chosen on purpose
- Measured on leads and sales, not view counts
TikTok Ads that look native and still sell.
TikTok rewards ads that don’t look like ads. We plan creative around how people actually use the platform, then track every result back to real leads and sales.
- Native-style creative and Spark Ads
- Targeting built on real customer signals
- Pixel and Events API tracking you can trust
LinkedIn Ads that turn clicks into pipeline.
LinkedIn clicks are expensive, so every one has to count. We target the decision-makers you actually want, and connect results to your CRM so you see pipeline and revenue, not just form fills.
- Job title, company and account-based targeting
- Lead Gen Forms synced to your CRM
- Reporting on pipeline, not just leads
Get in early on ChatGPT Ads.
ChatGPT Ads are brand new in Australia, and early advertisers get the attention before the auction fills up. We bring search experience going back to 2005 to a platform most agencies are still working out.
- Set up and launched properly from day one
- Targeting shaped by 35+ years of experience
- Tracking in place before you spend a dollar
Experienced people who own the results.
Our team have been helping people with their paid media longer than just about anyone in the industry.
Running campaigns since 2005
Our team has managed budgets through every algorithm change since 2005. You won't be paying for someone to learn on your account.
No lock-in contracts
Month to month, always. We earn your business every single month by delivering, the way it should be.
Tracking you can trust
Proper conversion tracking and plain-English reporting, so you always know exactly what your ads are driving, and what we're doing about it.
A senior specialist on every account
Every account is led by a senior specialist with a small support team behind them, so nothing gets lost in an agency of hundreds.
Hear from our awesome clients.
Lawrence HitchesChief of Staff, StudioHawkIf you need paid media done right, this is your team
Paid Media Plus have handled paid media across our agency for many years now, and I wholeheartedly endorse them for helping us grow our MQLs. We've referred clients their way over the years because of it. Jeremy genuinely understands business outcomes and works alongside our team like an extension of it. He's proactive and responsive and is thinking about how we can push the needle further. On top of all that, he's just a wonderful bloke to work with. Can't recommend him highly enough.
Mark HutchisonOwner, LifewoodJeremy has been a hard working and…
Jeremy has been a hard working and responsible paid media operator for us and in his less than 1 year period he has managed to rectify some very dubious account setups for both meta and Google. His results speak for themselves and he has been the hardest most dedicated agency we have ever worked with. On top of that he is a very good man with great family values. We love having him on our team.
Arthur MartinMarketing Manager, AGG DoorsIf you want ROI not excuses, give Paid Media Plus a go.
As a business, the biggest thing with Paid Media Plus is trust.
They took time to understand our margins, our best suburbs, and which jobs we actually want. That means the leads coming in now are the ones we can close and make money on.
Communication has been solid - we get straight answers and proactive ideas, not excuses. They've become part of the team, not just a vendor.
If you're looking for paid ads done by people who get service-based businesses, I'd put you onto them.
Arthur M.
Matthew Crouch | SmartfixHead of Marketing & Brand, SmartfixStrategic, steady and highly skilled SEM Expert
We have worked with Jeremy as our SEM partner for just over 9 months now and he has been a standout contributor to our digital marketing performance.
When he came on board, our Google Ads account had been a mess for some time, and whilst prior partners had shared good ideas and shown promise, little had actually changed. Jeremy brought clarity, structure and deep platform knowledge from day one. He is not just technically capable, he is commercially minded, easy to work with, and calm under pressure.
Case study: AGG Doors, MelbourneHow AGG Doors got Google Ads chasing booked jobs, not just leads.27% more bookings year on year and a 42% higher average order value. With a video from co-owner Josh Martin.
Read the case study →
Case study: Smartfix, electrical & air conditioningHow Smartfix got 23% more booked jobs from tighter Google Ads.23% more booked jobs year on year at a 7% lower cost per booked job.
Read the case study →
Here’s how we’d work together.
No drawn-out onboarding or six-month “strategy phases”. We find what’s costing you money and start fixing it.
Let’s talk
Tell us about your ads. We take a free look at the setup, spend and tracking, then come back with the three things costing you the most right now.
Build & fix
We rebuild campaign structure, tighten targeting and ship fresh creative, fixing the leaks before we pour in more budget.
Optimise & scale
Once the fundamentals are profitable, we scale spend deliberately and report on it clearly. You stay because it works, not because you're locked in.
Takes 60 seconds. We typically reply within one business day.
35+ years of experience, on your account from day one.
A senior specialist leads every account, backed by a small support team, so there are always experienced hands on your budget.
Jeremy Decker
Jeremy got his start in paid media back in 2005, working for one of Australia's first authorised resellers of Google Ads. Since then he's worked across and inside numerous agencies, founded his own startups and run paid media in-house, on brands including Apple Australia, Westfield, PayPal Australia, Yellow Pages, Booktopia, Allianz and Royal Caribbean.
His focus has stayed the same the whole time: connecting ad performance to qualified pipeline and revenue, not vanity metrics. He started Paid Media Plus on a simple principle: clients deserve senior people who treat their budget like it's their own, with no lock-in contracts and no juniors learning on the job.
Amanda Decker
Amanda spent 13 years inside digital marketing agencies, most recently as general manager, running every part of digital marketing for a huge range of businesses.
At Paid Media Plus she looks after the bigger picture: your overall marketing strategy, and the website and landing page improvements that turn more of your clicks into customers. She's seen what actually moves the needle, and what just looks good in a monthly report, across a lot of very different businesses.
Questions we get asked a lot.
Which advertising platforms do you manage?
Google Ads across Search, Shopping and Performance Max, Meta Ads on Facebook and Instagram, plus YouTube, TikTok, LinkedIn and ChatGPT Ads. Each one is set up with proper conversion tracking, so you can see exactly what it's driving.
Are you a paid media agency or a consultancy?
Both, in the ways that matter. You get everything you'd hire a paid media agency for: strategy, campaign builds, creative direction, tracking and reporting across every major platform, with a support team behind it. It's run like a consultancy, though: a senior specialist leads every account and makes the calls, and you're never locked in. Weighing up your options? Our guide to hiring a paid media consultant covers the questions to ask.
Where is Paid Media Plus based?
We're based in Sydney, NSW, and work with businesses right across Australia.
Is there a lock-in contract?
No. Every engagement is month to month, always. We earn your business every single month by delivering.
What happens when we talk?
We have a quick chat about your goals and take a free look at your account: where budget is leaking, whether your conversion tracking can be trusted, and three priority fixes ranked by impact and ready to action. Getting in touch takes 60 seconds and we typically reply within one business day.
Who will actually work on my account?
A senior specialist leads every account, with a small support team behind them. No juniors learning on your budget, and no getting lost in an agency of hundreds.
Let's see what your ads could do.
Tell us a bit about your account and we’ll come back with three fixes you can make this week.
Let's talk about ads